Erasmus+ Opportunities for Teachers
Digital Marketing For Staff & Educators
Erasmus+ funds for teachers
Teachers, head teachers, principals and other school staff can enhance their professional development in a European dimension environment through Erasmus+. Erasmus+ helps to cover course fees, travel costs, subsistence costs and preparation costs for those in the educational field interested in continuing their professional development and other training under the EU programme for Education, Training, Youth and Sport.
At FU International Academy, our Teacher Development courses are eligible for Erasmus+ funding and we offer full service and organization of your stay here in Tenerife. This includes completion of the necessary paperwork required for Erasmus+ projects, as well as airport transportation, accommodation either in shared apartments or one of our partnered hotels and, during the working day, participants can eat in our own cafeteria at FU Café.
Digital Marketing Course
This program is thoroughly designed for beginners interested in gaining insights in the field of digital marketing. Here, teachers learn how to improve their schools’ websites and create unique content to help promote their schools on social media.
Groups and individuals are invited to participate in daily seminars, demonstrations and workshops, while also having the chance to explore the tropical island of Tenerife through leisure activities and group excursions. Daily seminars focus on a wide variety of topics including basic and niche marketing concepts, website optimization, content marketing, social media marketing (SMM), search engine optimization (SEO) and more.
Teachers have 30 hours of specialized training where they will learn how to implement the most relevant online tools to help boost online platforms where parents, students and partner institutions interact with one another. Teachers will gain the necessary experience to understand the importance of a digital presence while putting into practice the knowledge gained during seminars as guided and evaluated by our professional team of online marketers.
After completing the course, teachers will receive a certificate in digital marketing with a list of all seminars completed, as well as a full reference letter giving an overview of their skills, strengths and accomplishments during the internship.
Job-related skills and competences:
Introduction to basic online marketing concepts and techniques.
Certification in digital marketing with an overview of skills, strengths and accomplishments.
Ability to create a website from scratch, utilizing landing pages, online content, SEO concepts, Meta tags and other Productized Digital Marketing services.
Obtain basic knowledge of social media initiatives from creating posts, fan pages and groups to utilizing advertisements, research tools and online campaigns.
Ability to select and adopt research methods to investigate, analyze and interpret data based on clients’ needs while identifying potential for market share growth.
Comprehension of online tools and programs including Trello, Thrive, WordPress, Google Drive, Canva, Tumblr and Facebook Analytics.
Enrich communication skills through continuous collaboration with peers and trainers, preparing presentations and evaluations at each step of the process
Development of photo editing and infographic skills.
Enrich communication skills through continuous collaboration with peers and trainers as students prepare presentations and receive extensive evaluations.
Improve oral and written English through seminars and given tasks.
LEISURE TIME ACTIVITIES
Students are offered many free leisure activities, including a visit to the botanical garden, surf trials, salsa and flamenco lessons, Spanish culture introduction and volleyball.
Visit Loro Parque – the famous parrot paradise
Spend a fun day at Siam Park – the water kingdom of Europe
Travel to La Gomera, and spend the day at this beautiful neighbouring island of Tenerife
Take a hiking trip in Maska to check out the hidden miracles of the island
Visit the world’s third largest volcano on a day trip to Las Cañadas del Teide
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One of the Most Professional Courses
I thought this is one of the most professional courses I have ever attended. I'm glad I attended this course and I suggested to others who are interested. It was more than I expected. Thank you!
Informative and Captivating Lecturers
We have just come back from an intensive 5-day teacher training course about online marketing at FU International Academy Tenerife and we all agree that the course, the teachers as well as the whole experience were amazing.
Even though we were teachers of different subjects with different levels of prior knowledge about the topic, we all found the lectures informative and captivating, yet easy enough to follow. All the lectures were supported by well-prepared presentations, real-life examples and first-hand experience as all the teachers from FU International Academy also do what they teach.
We were also extremely pleased with the overall organization of our stay in Tenerife. We worked hard and learned a lot, but at the same time, we had enough time to explore the island and socialize.
Very useful and professional training
We highly appreciate participating in the course because we have learned a lot. Very useful professional training with a very competent experienced trainer in the field. We also enjoyed organization and school facilities. We would recommend this course to all who want to have competent knowledge in online marketing and want to be successful in working life.
Great Opportunity to Improve Your Marketing Strategy
“The seminar at SEOintheSUN was a great opportunity to get an inside view of our digital marketing strategy in the company and learn about effective approaches, methods and tools in communication with our target groups. Frank, Orsolya and Semmy generously shared their knowledge and were always ready to give an advice about any digital marketing related issue during the seminar.”